Celebration IV is underway in Los Angeles, and Row M brings you there as fans from all over the U.S. and the world join in the 30th anniversary celebration of Star Wars. This celebration IV kicked off with a total-immersion program — a free screening of all six of George Lucas’ Star Wars films back-to-back, a 17-hour marathon with intermissions, attended by 3,000 extreme fans.

CELEBRATION IV is expected to draw tens of thousands of fans from around the world for four days filled with live entertainment; celebrities from all six movies; special film and video presentations; special exhibits; exclusive merchandise sold at a 24-hour-a-day store; pop-culture tributes; immersive events; costume contests; and scores of additional activities.